If you’re like most busy SaaS marketing managers, then you probably spend an awful lot of time planning, structuring and optimizing lead generation campaigns.
You identify topics that can engage your target audience. You research keywords to attract them to the site. You also conceive strategies to connect with them, taking the relationship further.
This, however, leaves you little time to work on the one thing that makes your plans happen:
Creating content assets so good that they leave your competitors far behind.
After all, your competitors constantly publish stimulating blog posts to attract more visitors to their sites. They launch long-form content to secure top Google rankings. And many create thought-provoking white papers to generate leads and start developing business relationships with the very people who might be considering your solution right now.
And the only way you can come out on top is by communicating with them even better.
As one of my clients told me:
“You know Pawel, we’ve tried everything – ads, social, SEO… But it was only when we started communicating in the way our audience seemed to love that all those channels began driving results.”
And so, for the last four years, I’ve been focusing on one single goal – helping SaaS marketers leverage great copy to drive more leads and demo requests than their competition.
Ok but who am I?
My name is Pawel Grabowski. I’m a lead generation copywriter working exclusively with growing SaaS brands.
Over the last four years, I wrote hundreds of blog posts, long-form guides, tutorials, landing pages, whitepapers and other lead generation assets that helped SaaS companies like Hubspot, AdEspresso, Attach, SEMrush, seoClarity, Drift, Autopilot, Uservoice and many others: