About Smashing Copy

Smashing Copy is a boutique content production company for SaaS brands. We combine strategy, SEO, and copywriting expertise to help SaaS companies get found online, boost rankings, increase organic traffic, and sign up for more demos and trials.

Smashing Copy is run by Pawel Grabowski, an experienced SEO copywriter and SEO consultant with 11 years of professional experience.

The Team

Pawel Grabowski

Founder, SEO Content Strategist, SEO Copywriter

11 years of experience in SEO. 7 years of working in the SaaS industry exclusively. An impressive list of current and former clients, including HubSpot, Close, Ahrefs, and more. Incredible ability to identify what content makes Google tick… Pawel is a SaaS SEO force to be reckoned with.

Pawel specializes in building roadmaps that help our clients deliver more targeted organic traffic and website conversions. He also creates and optimizes our clients’ content and has been known for being able to breathe new life and rankings into any old content asset.

Roli Jain

SaaS Writer

Roli is an experienced content creator with over 3 years of experience writing SEO-optimized content. She’s one of the few writers with a true knack for creating content that’s both conversational and engaging AND drives incredible rankings and conversions.

Our clients concur.

Roli is Smart blogger certified and has worked with numerous SaaS companies. Her blog posts, long-form content, and other assets have generated thousands of organic visits and signups for companies.

Tereza Litsa

SaaS Writer

Tereza is an exceptional writer, who brings over10 years of digital marketing and copywriting experience to our projects. She has created top-ranking content for some of the most challenging niches we’ve ever had to work in (think social media!). She’s one of those rare writers with the skill and experience to know how to research, plan, and craft content that both users and Google love unconditionally.

Tanish Chowdhary

SaaS Writer

Tanish is an incredible writer with a deep understanding of the typical SaaS buying cycle, which makes him ideal for writing content that aims to spark direct action from potential customers. Plus, his research skills are second to none. In short, his content leaves Google no choice. It has to love it.