SEO copywriting and content writing for SaaS brands

Meet the business ghostwriter CEOs and marketers from renowned technology and software brands regularly hire to boost their authority and thought-leadership status

Pawel Grabowski SaaS CopywriterHi there, and thanks for your interest in my ghostwriting services.

Let me guess – you have great ideas, outstanding business experience and expertise in your field.

You want to use it all to win new clients, gain authority status, and raise your profile in the industry.

You also know that content can achieve all this.

But, you just can’t write.

That’s where I come in.

My name is Pawel Grabowski. For over four years, I’ve been focusing on a single goal – helping CEOs, business founders and marketers leverage great copy and content to build their reputation and industry thought-leadership.

I wrote hundreds of blog posts, long-form guides, tutorials, landing pages, whitepapers and other lead generation assets that helped my clients position themselves as thought-leaders, raise brand awareness and fuel their growth.

In other words:

I’m the guy to contact when you realize that you need help crafting compelling copy or content to promote your app and fuel your growth.

But of course, that’s probably not enough to convince you.

Here’s more information about my qualifications and experience as the copywriter for SaaS brands.

To write a copy that will get users to notice your product and persuade them to give it a try, you need a copywriter who:

  • Understands SaaS customers’ expectations,
  • Can convert even the most complex features into clear benefits and,
  • Knows how to write compelling content for technology products.

I tick all the boxes.

As a former owner of a small software company, I can understand your product, uncover your core message and communicate it in a clear and concise way.

My background in marketing, Masters in Marketing with the dissertation on SaaS marketing and experience in selling software helps me identify your business’ needs and convert them into a persuasive copy.

Specifically, here’s what makes me unique for the job:

  • 7 years of online copywriting experience, and 4+ years of working exclusively in the SaaS industry.
  • Master’s in marketing with dissertation on SaaS marketing.
  • Professional experience in Software Marketing and Sales.
  • Previous experience as a marketing manager for a SaaS Company.
  • 5 years of experience in running a small software firm.
  • 4 years of practical SEO experience.

Why hire a Ghostwriter

  • Time – Writing takes time. But instead of abandoning what you’re really good at – running your business, working with clients, hire someone to turn your ideas into content.
  • Content Expertise –A good ghostwriter will have the knowledge and expertise to write content that stands out from your competitors.
  • Skill – Lastly, a ghostwriter will have the skill to turn your ideas into persuasive copy that should just like you.

How Does It Work

When you work with me, you can be as involved in the process as you like.

You can just give me an article topic and I’ll set off to do the work or provide detailed notes to base the piece on.

I have ghost-written content based on loose idea and worked to specific notes with clear instructions as well. Hell, I even came up with topics for a well known marketer (but let’s try not going this route, ok?)

My Technical Background and Experience

Between May 2004 and August 2010, together with a good friend of mine, I ran a web development and software company. Apart from developing custom projects for clients, we also built three products – CMS systems and eCommerce platforms.

I was responsible for all our marketing, sales as well as front-end development. And although I didn’t personally write much backend code, I’ve picked up enough knowledge about technology that powers software products to be able to understand your product and convert its features into compelling benefits.

My Pricing and Fees

My fees are in line with what other professional copywriters with similar experience charge.

I quote per project, so you always know from the start how much it will cost you.

Note that I never negotiate rates.

The Types of Copy and Content I Ghostwrite

I specialise in business related topics. In particular, I often ghostwrite on the following topics:

  • marketing,
  • sales,
  • online marketing,
  • leadership,
  • productivity,
  • business mindset and other related disciplines.

Content I can ghostwrite for you

  • Stimulating articles and blog posts to build a raving audience.
  • Thought-provoking eBooks and whitepapers to raise your expert status.
  • Seductive business books building your authority.

Who I Ghostwrote For

By the nature of ghostwriting, I cannot reveal my clients list. But I can tell you that I have worked with:

  • A well-known digital marketing specialist,
  • A CEO of a major leadership organization,
  • An online advertising executive,
  • Brand manager of a world-class software platform,
  • International Partnerships Executive of a leading competitive intelligence application and many others.

Articles I wrote on behalf of my clients have been published in such respectable websites as:

  • Forbes,
  • Entrepreneur,
  • Social Media Examiner,
  • Website Magazine,
  • Smart Insights
  • Linkedin and many more.

How to Hire Me

The process is easy. Contact me through the form on this page (or via the Contact page) and tell me more about your project or content requirements. Ideally, tell me a bit about your app too.

I’ll reply within a working day with the information you’ve requested. I’ll also send you my Information Pack, a document that tells you more about me and how I work.

If after reading the Information Kit, you decide to work with me, we’ll schedule a quick intro call.

I will use this time to:

Get to know you,

First and foremost, this call will help us get to know each other better.

Discuss the project in more depth,

The intro call gives me an opportunity to find out more about your current situation – your challenges, goals, and objectives and ask any questions I might have about your project.

Offer you some feedback and advice,

Those 15 – 20 minutes are also your time to ask questions and run ideas by me. Of course, given the short time available I can only provide quick recommendations. But at least I could point you in the right direction.

Find the fit,

Lastly, I’ll use this time trying to establish if we could work together. Are we meshing well? Is the communication owing easily? Do we see problems eye to eye?

The success of the project greatly relies on how well we work together and thus, finding if there’s a fit is, at least for me, the key goal of the call.


Looking for help with developing copy or content for your brand? Send me an email and let’s discuss how I could help.

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