Here’s how we work together, from your initial inquiry to delivering you results.
Step 1. Intro call
We have a short, 30-minute discovery call to get to know each other and discuss your goals and the project in-depth. This call is also your opportunity to ask me for advice on using copy or content to boost your product’s growth.
If, after the call, you decide to work with me, I send you a short questionnaire asking for more details about your business, product, and target audience.
Step 2. Research and Ideation
Armed with the information from you, I begin industry research to understand the market and common audience problems.
In case if you want me to come up with initial topic ideas, I also conduct additional research to identify the most prominent keyword and traffic opportunities and prepare some initial ideas for your consideration.
If you decide on topics internally, I’ll use the research stage also to understand the people I’ll be writing for better to create more engaging content.
Step 3. Test Project
Once we agree on the first topic, I begin working on the first project.
Within two-three days, I send you a detailed outline for review. It includes an overview of the problem we’re targeting, the objective for the content, and a list of points I want to reference.
The above step ensures that we both understand the topic in the same way.
You OK the outline and I begin writing the first draft.
Step 4. Review
Once done, I forward you the first draft along for review.
I use Google Docs to submit drafts because of the ease with which we can add comments to the document.
Note: The price I quote includes one major revision, where major constitutes work that takes up to an hour to complete. Any further changes are quoted separately.
Step 5. Preparation and Launch
Once you accept the piece, I’ll prepare it for hand over and submit the final version of the document.