UPDATE: I NO LONGER OFFER CONVERSION-FOCUSED SAAS COPYWRTING SERVICES.
IF YOU’RE LOOKING FOR SOMEONE TO HELP POSITION YOUR SAAS AT THE TOP OF THE SEARCH RESULTS, CHECK OUT MY SEO AGENCY.
I specialize in helping companies like yours position their SaaS products in front of their target audience with actionable, engaging, and SEO-driven blog posts, long-form content, white papers, and many other content types.
But I’m more than just a writer. Let me explain.
Most people looking for a SaaS copywriter, want someone to help them achieve one of the following three objectives:
Many of your peers – Hubspot, Close.io, SEMrush, AdEspresso, Drift and others – have used my extensive SaaS copywriting expertise, the marketing background, and the great comfort in writing for technology buyers already to:
What’s more, most of them have been coming back to hire me again and again and again…
(Not to mention telling their friends about me. Which, by the way, might be exactly how you’ve learned about me too.)
I offer a full range of copywriting services.
I write marketing copy to convert new visitors into trial users, leads or sales. Typical projects include white papers, email sequences, website copy, product overviews, landing pages, customer stories and more.
I also write digital content to help attract visitors to your site. Good examples of these projects are blog posts, long-form content, social media updates, podcast or webinar scripts, video scripts, digital ad copy and more.
And finally, I can help you with business and sales communications to strengthen your growth programs. I write ABM copy, sales emails, product brochures, press releases, conference copy, and other copy types.
Want to put my expertise at work for you? Contact me to find out more about how I can help, discuss your project or request a quote. We’ll talk either via email or schedule a free consultation, whichever option works best for you.
I understand your target audience. And that’s not just because I’ve been communicating with them for so many years already. I also ran a small software company, where my responsibilities included selling and marketing our products.
Sure, we may not have been awfully successful (at least, not as successful as many of my clients are.) But knocking on doors to sell our products have taught me a lot about a typical SaaS and software buyer.
As a result, I know how to engage software buyers. I understand their challenges. And I know how to make your core message relevant to them. Be it a simple blog post or complex long-form content, I can help connect you with the target audience.
I also need a little direction in the process. My marketing, SEO and copywriting experience make it easy for me to decide which stories to tell, what tone to take, and what elements to include in the copy to have it rank well and engage your target audience.
“Pawel is our go-to person when we need great content and copy. His vast B2B copywriting experience plus incredible SEO and SaaS expertise have been instrumental in WisePops’ growth. With Pawel’s help, we’ve been able to publish content that ranks without any extra effort on our side and attracts a lot of new customers.
What’s more, Pawel is super easy to work with and always feels like a member of our team, not an external vendor. I’m happy to recommend Pawel to any other SaaS marketer looking for help with growing their product.”
Greg d’Aboville, Head of Growth, WisePops.com
“We’ve been working with Pawel on different projects – from blog posts and editorial articles to eBooks – and we’re always amazed how he manages to deliver such a high-quality copy on time.
Pawel has amazing work processes, from getting the brief, ensuring we both understand the goals for the content, to writing. And because of that, we never have to go back and forth with edits and get projects done fast. What’s more, Pawel works hard on establishing a personal connection with a client; it’s always a pleasure to work with him.”
Kate Chernyaeva – Marketing Manager, SEMrush
“Pawel, thank you! Your analysis of our content so far, and the coaching session that followed helped us understand what’s been stopping our pages from ranking well. We’ve implemented your suggestions to correct all those issues and we’re seeing amazing results already. Thank you so much for the help!”
Eugen Knippel, Head of Growth Marketing, Adverity
“Are you looking for the most effective B2B copywriter on Earth? Look no more, Paweł is here! I recommend Paweł not only regarding his copywriting skills but also because of his huge knowledge on SaaS and effective digital marketing. Thanks to his help we were able to maximize the effects of our online activities. So can you!”
Anita Wojtas-Jakubowska, Director of Marketing, emplo.com
“Pawel does an amazing job with our content development. Not only does he write the blog topics we brainstorm internally, but he also helps craft the objective ideas to make posts engaging.
I appreciate the most his ability to get the content done with the little direction within the process.“
Tania German, Sr. Marketing Manager, seoClarity
“Pawel is one of the best SaaS writers we’ve ever worked with. He immediately understood the kind of content that our audience like and constantly delivers great articles, on time.
All his articles are well researched, full of data points and links to interesting resources. We’re gonna work more and more with Pawel as he also has a clear strategic view on Content Marketing and provides valuable feedback for scaling our marketing effort.”
Massimo Cheruzzi, CEO, AdEspresso