Pawel Grabowski: SEO Expert and Organic SEO Consultant

I help enterprise and SMB SaaS companies increase rankings, organic traffic, and leads

SaaS SEO Consultant List of Clients.

Scale Your SEO Efforts

  • Do you feel like you’re not achieving the results you could with SEO and content?
  • Are you struggling with overcoming the competition in organic search?
  • Do you plan to increase rankings and organic traffic but have no idea how to scale your SEO efforts?

If you’ve answered yes to any of the questions above, then, you’re very much in the right place.

Portrait photo of Pawel Grabowski, a SaaS SEO Expert and Consultant.

My name is Pawel Grabowski, I am an SEO consultant with over ten years of professional experience.

I help established SaaS, tech, and B2B companies drive more traffic, leads, and grow revenue from the organic search with SEO and content.

I do this by supporting the three pillars of your SEO strategy: creating and optimizing your content, eliminating technical SEO issues, and building links to rank your pages faster.

Having spent the last five years working exclusively alongside high-growth SaaS marketing teams, I bring a unique blend of SEO and content marketing experience and expertise to the table.

So, whether it’s scaling your user acquisition, improving your existing traffic and organic sales, figuring out why your content doesn’t perform as well as it could, or jumpstarting your SaaS company’s SEO, I’ve got the chops to make it happen.

Results-Driven SEO Services

Whether you have an in-house team of SEO experts or have just started building out your SEO program, I can help you increase your domain’s presence in the search results, boost organic search traffic, attract more relevant website visitors and convert them into leads and paying customers. 

When working with you, I can handle your entire SEO (search engine optimization) strategy to help your company dominate the first page of Google. Or I can work as an extension of your existing team of SEO professionals, supporting them with all the aspects of the strategy they need a helping hand with.

Overall, I can help you:

  • Identify the biggest opportunities to increase website traffic to meet revenue goals,
  • Find new relevant and highly-profitable keywords,
  • Plan and improve site architecture to maximize the site’s SEO performance,
  • Understand the market and the search landscape to identify where to focus marketing efforts,
  • Conduct a topical analysis to discover how to dominate the search landscape,
  • Audit the site and suggest which technical SEO issues to fix immediately,
  • Improve on-page SEO to boost your content’s rankings and traffic
  • Build links to drive up your domain authority, and
  • Create content to target new and highly valuable keywords.
Copywriting client testimonial

“Pawel, you did more than fill an SEO need for us, you got results. Both of the pillar pages you created for us rank on page one for competitive terms and drive thousands of visitors each month. You made it easy for me to know what you needed with an easy onboarding and education process, and you were invaluable during the process by providing expertise on the subject matter. Thank you!”

Jami Oetting, Senior Manager, Product Campaigns, HubSpot

Results That You Can Track and Measure

  • I’ve helped HubSpot rank for SEO-related keywords with dedicated SEO pillar pages and attract thousands of visitors and leads.
  • I’ve also created and ranked product-related landing pages for Close.
  • I’ve generated 50000 visitors in six months for Tidio with just a single piece of content. Its organic traffic continues to grow at 3% weekly.
  • I grew SkedSocial’s traffic by 128% in one month just by optimizing their existing content. I’m now creating new content for them, driving even more visitors to the site.

Pawel has helped build our blog from scratch, and what a job he’s done! Just one piece of the content he created ranks on pos.1 for most of its target keywords, attracted 50000 visits in the first six months and its traffic continues to grow at 3% weekly. His other content performs at a similar level.

Pawel is an experienced SEO consultant and a great copywriter. He introduced us to the process of creating outlines, the keyword research, and engaging users with our content. Pawel is always positive, approachable, and never misses a deadline. We’ll definitely continue with his agency again and again.

Jedrzej Meder, SEO and Content Team Lead,


From site audits and technical SEO consulting to keyword research, developing a content strategy to link building, I offer the complete suite of SEO services that you need to accelerate organic growth.


Keyword research lies at the heart of a solid SEO strategy. I help brands conduct the analysis to reveal what keywords their prospects use when searching for their products. I also assist in developing the strategy and roadmap to helping clients reach their goals with SEO. 

Services include:

Find out more.


I assist with identifying and eliminating various technical SEO issues that affect the performance of your enterprise SEO strategy. From conducting thorough site audits based on over 300 different checkpoints to making recommendations of what to fix and working with the technical teams on implementing those fixes, I help your organization maximize your website’s performance. 

Services include:

  • Site Audits
  • Google Penalty Recovery
  • Website Migrations
  • Website Architecture + Structure Review

Find out more.


Links continue to remain one of the most important ranking factors. The right number of strong, authoritative backlinks will help your site grow the domain authority, rankings, and traffic, all of which will lead to more leads and revenue from SEO. I help clients acquire more links using a combination of over 25 different link building strategies, focusing on generating the highest quality and topically-relevant links.

Services include:

  • Backlink Audit
  • Outreach
  • Digital PR

How I Work

When working with you, I can handle your entire SEO strategy to help your SaaS dominate the first page of Google and attract more organic traffic and convert those visitors into users.

Or I can consult with your team to help them solve any particular search engine optimization- or content marketing-related issues and help maximize your search visibility.

Specifically, I can help you to:

  • Uncover roadblocks and hidden opportunities to accelerate your SEO efforts,
  • Find new profitable keywords and jumpstart your organic growth program,
  • Isolate areas of your site that need improvements,
  • Understand the market and search landscape and develop an efficient SEO roadmap to deliver positive ROI,
  • Execute and implement the complete SEO content marketing strategy,
  • Augment your marketing teams’ efforts with on-demand SEO support.

Who I Work With

Typically, my clients are established B2B SaaS brands selling to the SMB market, with an ACV up to $50k, but I’ve worked in other industries as well – IT/MSP, retail technology to enterprise software and more.

Overall, if you have an established SaaS, software or tech company, achieved a product-market fit and are now looking to scale up your organic growth, we should get along just fine.

Similarly, if you’re a marketer in an established SaaS, software or tech company who needs extra support for your SEO team to deliver successful campaigns, I’d be delighted to help. 

When working with you, I will become an integral part of your marketing or growth team, bringing our deep SEO and link building expertise to the table to help you 10X rankings, organic traffic, and leads.

Am I the SEO expert you've been looking for?

I’d love to think so. But I also know that my SEO services are not a good fit for everyone.

First, if you’re a pre-revenue startup, I, most likely, won’t be able to help. My interest and focus are on scaling existing SEO programs, rather than building growth engines from scratch. (But if you’re looking for help with that, let me know. I might be able to recommend someone.)

Also, depending on your goals or expectations, I might not be the partner you seek. Or the way I work might not match what you’re looking for in a consultant either.

So, below I’ve listed information to help you assess whether I’m the right digital marketing consultant for your needs.

I might be a good fit if:

  • You have a fantastic product users love (and love paying for)
  • You have seen great success with another acquisition channel already (i.e., PPC or sales) and are looking to expand your growth further on top of that
  • You’re looking for a long-term partner to help scale your organic growth
  • You’re willing to invest in SEO and content over several months or years

Here are some of the SaaS brands I've helped already

SaaS Copywriter Clients

And here's what they say about working with me


“Pawel is our go-to person when we need great SEO content. His vast B2B copywriting experience plus incredible SEO and SaaS expertise have been instrumental in WisePops’ growth. With Pawel’s help, we’ve been able to publish content that ranks without any extra effort on our side and attracts a lot of new customers.

What’s more, Pawel is super easy to work with and always feels like a member of our team, not an external vendor. I’m happy to recommend Pawel to any other SaaS marketer looking for help with growing their product.”

Greg d’Aboville, Head of Growth,


“We’ve been working with Pawel on different SEO projects – from blog posts and editorial articles to eBooks – and we’re always amazed how he manages to deliver such a high-quality copy on time.

Pawel has amazing work processes, from getting the brief, ensuring we both understand the goals for the content, to writing. And because of that, we never have to go back and forth with edits and get projects done fast. What’s more, Pawel works hard on establishing a personal connection with a client; it’s always a pleasure to work with him.”

Kate Chernyaeva – Marketing Manager, SEMrush


“Pawel, thank you! Your content audit and the coaching session that followed helped us understand what’s been stopping our pages from ranking well. We’ve implemented your suggestions to correct all those issues and we’re seeing amazing results already. Thank you so much for the help!”

Eugen Knippel, Head of Growth Marketing, Adverity


“Pawel does an amazing job with our content development. Not only does he write the blog topics we brainstorm internally, but he also helps craft the objective ideas to make posts engaging.
I appreciate the most his ability to get the content done with the little direction within the process.

Tania German, Sr. Marketing Manager, seoClarity


“Pawel is one of the best SaaS writers we’ve ever worked with. He immediately understood the kind of content that our audience like and constantly delivers great articles, on time.
All his articles are well researched, full of data points and links to interesting resources. We’re gonna work more and more with Pawel as he also has a clear strategic view on Content Marketing and provides valuable feedback for scaling our marketing effort.”

Massimo Cheruzzi, CEO, AdEspresso