Companies I Have Helped

Companies I have helped



PG2 Hi there, I’m Pawel. I’m a freelance SaaS copywriter working exclusively with B2B SaaS brands.

I help people just like you – SaaS marketing managers, growth managers, and founders connect with the target audience and drive more leads and demo requests.

I specialize in writing stimulating blog posts, thought-provoking whitepapers, enchanting emails and clear product documentation that help you attract new users, convert them into leads and later, paying customers.

In other words:

I’m a guy to call when you realize that you need help crafting compelling copy to promote your app.

Here’s what makes me unique for the job:

  • 7 years of online copywriting experience. And I’ve spent the last 4+ years writing exclusively for B2B SaaS brands.
  • Masters in Marketing with dissertation on SaaS marketing.
  • Professional experience in SaaS Marketing and Sales.
  • Previous experience as a marketing manager for a SaaS Company.
  • 5 years of experience in running a small software firm.
  • 4 years of practical SEO experience.

Do I sound like a copywriter you’d like to work with?

Work with me or learn more about me

What my clients say...


Pawel has a passion for his writing and craft that is rare and fantastic. He’s great at seeing the big picture of a marketing campaign, and at the same time able to execute the small but important details. He’s a great communicator, over-deliverer, and nice guy as well.


Pawel has a wealth of marketing knowledge and a great understanding of sales strategies. If you need someone who is always helpful, flexible, positive, and always willing to go the extra mile to deliver the best work result possible, Pawel is the one.


I’m not sure how Pawel is able to excel at so many things, but he puts his heart into his projects and writes from experience. He’s been contributing great content to eCommerce Insiders since our beginning. His articles are always on-point, thorough, and convincing.


Pawel is one of the best writers we’ve worked with. He immediately understood the kind of content that our audience like and constantly delivers great articles, on time.

All his articles are well researched, full of data points and links to interesting resources. We’re gonna work more and more with Pawel as he also has a clear strategic view on Content Marketing and provides valuable feedback to scale our marketing effort.


Pawel is an incredibly knowledgeable content marketer and he seems to turn this knowledge into compelling copy and blog posts with great consistency. He is always approachable, full of ideas and has no problem getting stuck in, regardless of the brief. I would recommend Pawel to any startup company that needs help with their content marketing.

This was a great collaboration. Pawel requested about 2/3 quick calls to understand the product, the problem, the customer, the need. From there, he crafted a brilliant piece of copy which rests today on our landing page.