Companies I Have Helped

Companies I have helped

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I’m sure you’ll agree:

Today’s customers tune out of meek content.

They ignore weak headlines, bounce off dull posts and disregard calls to action even if the message hits them right between the eyes.

But wouldn’t it be great though if you didn’t have to worry about any of it?

If your content helped you:

  • Attract more visitors, generate leads, and grow the user base,
  • Drive targeted audience to the site, and
  • Increase your online visibility by ranking for the keywords your audience is using?

That’s exactly what I can help you achieve.

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Hi there, I’m Pawel. I’m a freelance writer and Hubspot certified content marketer working exclusively with B2B SaaS companies.

I help people just like you – B2B SaaS owners and marketers to grow their user base and generate leads with targeted, high-quality content.

Over the last couple of years, I wrote hundreds of blog posts, guides, tutorials, landing pages, eBooks and other lead generation assets that helped SaaS companies like AdEspresso, Attach, SEMrush, SERPs.com and many others increase online visibility, generate leads and sales, and grow the user base.

Topics I have the biggest experience include but are not limited to, the following:

  • Email Marketing
  • B2B Marketing and Sales
  • Inbound Marketing
  • SEO & Link Building
  • Local Marketing
  • B2B Marketing
  • Online Reputation Management
  • Social Media Advertising
  • Business Growth
  • Customer Service
  • Product Marketing
  • Ecommerce
  • Conversion Rate Optimization
  • Content Marketing

In other words:

I’m the guy to call when you realize that you need help creating content to promote your B2B SaaS product.

But I bring more than just a writing skill to the table

With a Masters in marketing and background in business, I can quickly identify your company’s needs and design content strategies to help achieve them.

My experience as SaaS marketing manager and software company owner helps me to understand your business’ challenges, uncover your message and devise ways to communicate it in a clear and concise way.

Here’s what content I could write for you:

  • Stimulating blog posts to build a raving audience.
  • Thought-provoking eBooks and whitepapers to raise your expert status.
  • Enchanting email drip-campaigns to convert trial users into paying customers.
  • Entrancing explainer videos to draw visitors to your sign up page.
  • Clear product documentation to help users make the most of your product.

And much more.

What makes me perfect for your project:

  • 5+ years of web writing experience
  • 3 years of marketing exclusively to B2B SaaS audience.
  • Masters in Marketing with dissertation on SaaS marketing.
  • Professional experience in Marketing and Sales.
  • Vast experience in promoting SaaS companies.
  • Previous experience as a marketing manager for SaaS startup (who, by the way, are still my client today).
  • 4+ years professional SEO experience.

But don’t take just my word for it. Here’s what my clients say:

“Pawel is one of the best writers we’ve worked with. He immediately understood the kind of content that our audience like and constantly delivers great articles, on time.

All his articles are well researched, full of data points and links to interesting resources. We’re gonna work more and more with Pawel as he also has a clear strategic view on Content Marketing and provides valuable feedback to scale our marketing effort.”

Massimo Chieruzzi – CEO, AdEspresso

Pawel has a wealth of marketing knowledge and a great understanding of sales strategies. If you need someone who is always helpful, flexible, positive, and always willing to go the extra mile to deliver the best work result possible, he is the one.”

Clare Hoang – Ahrefs.com

“Pawel has a passion for his writing and craft that is rare and fantastic. He’s great at seeing the big picture of a marketing campaign, and at the same time able to execute the small but important details. He’s a great communicator, over-deliverer, and nice guy as well.”

Scott Krager – SERPs

“I’m not sure how Pawel is able to excel at so many things, but he puts his heart into his projects and writes from experience. He’s been contributing great content to eCommerce Insiders since our beginning. His articles are always on-point, thorough, and convincing.”

Chris Crompton – EcommerceInsiders

How to get started:

The best way is by telling me more about your project.

Based on the information you provide I will send you an indication of my fees for the work.

If you’re happy with those, we can proceed to discuss your project in-depth, fine-tune the price and schedule the work.

Ready?

Drop me an email describing your project. I will do my best to reply within 24 hours. Since I live in Ireland, a time zone difference might extend that time a little though so please be patient.

Looking forward to hearing from you.


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I’m speaking on SaaS lead generation with content at the Digital Olympus online event on June 21st.

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The event will be held online and you can Register Here


Does Your Content Strategy Tick All the Boxes?

Find out from my SaaS Content Strategy Health-Check.

  • Assess your goals,
  • Audience,
  • Content,
  • Channels and more.

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View the Checklist

What my clients say...

scott

Pawel has a passion for his writing and craft that is rare and fantastic. He’s great at seeing the big picture of a marketing campaign, and at the same time able to execute the small but important details. He’s a great communicator, over-deliverer, and nice guy as well.

clare

Pawel has a wealth of marketing knowledge and a great understanding of sales strategies. If you need someone who is always helpful, flexible, positive, and always willing to go the extra mile to deliver the best work result possible, Pawel is the one.

chris

I’m not sure how Pawel is able to excel at so many things, but he puts his heart into his projects and writes from experience. He’s been contributing great content to eCommerce Insiders since our beginning. His articles are always on-point, thorough, and convincing.

max

Pawel is one of the best writers we’ve worked with. He immediately understood the kind of content that our audience like and constantly delivers great articles, on time.

All his articles are well researched, full of data points and links to interesting resources. We’re gonna work more and more with Pawel as he also has a clear strategic view on Content Marketing and provides valuable feedback to scale our marketing effort.

Kevin

Pawel is an incredibly knowledgeable content marketer and he seems to turn this knowledge into compelling copy and blog posts with great consistency. He is always approachable, full of ideas and has no problem getting stuck in, regardless of the brief. I would recommend Pawel to any startup company that needs help with their content marketing.

This was a great collaboration. Pawel requested about 2/3 quick calls to understand the product, the problem, the customer, the need. From there, he crafted a brilliant piece of copy which rests today on our landing page.