SEO Content Marketing Agency for SaaS Brands

Attract More Visitors to Your Website and More Signups for Your Product

Ten years in SEO. Five years of creating SEO-driven content for SaaS brands exclusively. We help amazing SaaS brands get in front of the target audience and attract more traffic and signups.

Freelance SaaS and marketing writer
Copywriting client testimonial

“Pawel, you did more than fill a copywriting need for us, you got results. Both of the pillar pages you created for us rank on page one for competitive terms and drive targeted traffic and leads. You made it easy for me to know what you needed with an easy onboarding and education process, and you were invaluable during the process by providing expertise on the subject matter. Thank you!”

Jami Oetting, Senior Manager, Product Campaigns, Hubspot

Can you relate to any of the following?

  • We know how critical SEO is to SaaS success but we don’t know how to do it.”
  • “Our competitors rank for certain keywords but we don’t. We know that we must rank in Google for those phrases too but we really don’t know how to do it.”
  • “We started creating content but so far, none of our posts rank well or attract any significant traffic.”

If so, you’re in the right place.

So far, we’ve helped over 40 SaaS companies, ranging from start-ups to established brands increase signups and revenue by improving their rankings and search engine traffic.

We’d love to help you too.

Many of your peers – Hubspot, Close.io, SEMrush, AdEspresso, Drift and others – have used our extensive copywriting and SEO expertise, the marketing background, and the great comfort in working in the tech industry already.

What’s more, most of them have been coming back to hire us again and again and again.

What Makes Smashing Copy Different?

Focus on SaaS Only

We’ve been working with SaaS brands exclusively since 2014, and have cut our teeth helping companies like yours drive traffic and signups from Google.

Extensive Industry Network

We have a deep understanding of the industry plus hundreds of existing relationships with SaaS brands and blogs that we leverage in your campaign.

Focus on ROI

We specialize in ranking “money content” – pages optimized for keywords guaranteed to drive signups, leads, and revenue.

Here are some of the SaaS brands we've helped already

SaaS Copywriter Clients

And here's what they say about working with us

Greg-dAboville

“Pawel is our go-to person when we need great content and copy. His vast B2B copywriting experience plus incredible SEO and SaaS expertise have been instrumental in WisePops’ growth. With Pawel’s help, we’ve been able to publish content that ranks without any extra effort on our side and attracts a lot of new customers.

What’s more, Pawel is super easy to work with and always feels like a member of our team, not an external vendor. I’m happy to recommend Pawel to any other SaaS marketer looking for help with growing their product.”

Greg d’Aboville, Head of Growth, WisePops.com

Kate

“We’ve been working with Pawel on different projects – from blog posts and editorial articles to eBooks – and we’re always amazed how he manages to deliver such a high-quality copy on time.

Pawel has amazing work processes, from getting the brief, ensuring we both understand the goals for the content, to writing. And because of that, we never have to go back and forth with edits and get projects done fast. What’s more, Pawel works hard on establishing a personal connection with a client; it’s always a pleasure to work with him.”

Kate Chernyaeva – Marketing Manager, SEMrush

Eugen

“Pawel, thank you! Your analysis of our content so far, and the coaching session that followed helped us understand what’s been stopping our pages from ranking well. We’ve implemented your suggestions to correct all those issues and we’re seeing amazing results already. Thank you so much for the help!”

Eugen Knippel, Head of Growth Marketing, Adverity

anita_emplo

“Are you looking for the most effective B2B copywriter on Earth? Look no more, Paweł is here! I recommend Paweł not only regarding his copywriting skills but also because of his huge knowledge on SaaS and effective digital marketing. Thanks to his help we were able to maximize the effects of our online activities. So can you!”

Anita Wojtas-Jakubowska, Director of Marketing, emplo.com

Tania_German

“Pawel does an amazing job with our content development. Not only does he write the blog topics we brainstorm internally, but he also helps craft the objective ideas to make posts engaging.
I appreciate the most his ability to get the content done with the little direction within the process.

Tania German, Sr. Marketing Manager, seoClarity

max

“Pawel is one of the best SaaS writers we’ve ever worked with. He immediately understood the kind of content that our audience like and constantly delivers great articles, on time.
All his articles are well researched, full of data points and links to interesting resources. We’re gonna work more and more with Pawel as he also has a clear strategic view on Content Marketing and provides valuable feedback for scaling our marketing effort.”

Massimo Cheruzzi, CEO, AdEspresso

Frequently Asked Questions

Why do you only work with SaaS brands?
Because SaaS is what I know best. I come from the software background. I also have a high degree of specialised knowledge in the SaaS market. With that, I can deliver the highest value to my clients

Can I secure a place in your schedule?
Sure you can. However I don’t book clients in on the sole promise. You can book you into my schedule only upon a receipt a payment or a deposit, depending on a job size.

 

Will you work with my competitors?
When you write content in a single market, it’s only natural to eventually be approached by competing companies. And I’m often asked how I manage such situations.

It’s simple, I accept no more than two companies targeting similar audience with identical or very similar products.

However, I also give the first one that hired me the right to buy exclusivity. By paying a higher rate, they can lock me from working with competitors for the duration of the engagement.

Where are you located?
I live in Drogheda, a beautiful town in the North East of Ireland. But I work with clients from all over the globe.