Pawel Grabowski - SaaS Writer - Content Writing for SaaS

Grow your SaaS with

amazing content

guaranteed to rank

Smashing Copy is a premium content marketing service for SaaS. Accelerate your brand’s performance in search results with content both your users and Google will unconditionally love.

Clients of Smashing Copy - SaaS Writer and an SEO Content Writing Service for SaaS.

Content marketing services designed to help you hit your goals

The best SaaS marketers get my help when fighting to put their brands at the top

Copywriting client testimonial

“Pawel, you did more than fill a copywriting need for us, you got results. Both pillar pages you wrote for us rank at the top of page one for competitive keywords and drive thousands of visitors each month for us. You made it easy for me to know what you needed with an easy onboarding and education process, and you were invaluable during the process by providing expertise on the subject matter. Thank you!”

Jami Oetting, Director, Brand & Editorial, HubSpot

Pawel Grabowski - Founder of SEO Content Writing Service, Smashing Copy.Hi, my name is Pawel Grabowski. I am a professional SaaS writer and copywriter with a background in marketing and deep expertise in SEO.

I’ve built Smashing Copy, a premium SEO content writing service for SaaS, with you in mind – a busy marketer or founder who needs to create more content to increase rankings, drive greater organic traffic, and generate leads, and outrank more established competitors.

Give my services a try. You’ll find that working with me is simple and fun. I deliver your content quickly, I’m easy to reach and respond quickly if you need help or advice, and my processes and playbooks guarantee that the content I create achieves the performance levels you’re after.

Why hire me

  • Publish more content and hit your marketing goals. I will handle your content production to help you bring qualified traffic, leads, and build an audience.
  • Rank for more keywords easily. I’ll identify additional keywords to target, analyze the SERP to identify the top-ranking factors to create content that will keep bringing you valuable traffic month after month.
  • Outrank more established competitors. My research-based, and engagement-driven process for creating content will help you outdo even the most established competitors.

Startups and established SaaS brands have worked with me to grow their business

Here's an example of traffic my client receives with just one piece of content I wrote for them

Example of results SaaS writer delivers.

Pawel has helped build our blog from scratch, and what a job he’s done! Just one piece of the content he created ranks on pos.1 for most of its target keywords, attracted 50000 visits in the first six months and its traffic continues to grow at 3% weekly. His other content performs at a similar level.

Pawel is an experienced SEO consultant and a fantastic content writer for SaaS. He introduced us to the process of creating outlines, the keyword research, and showed us how to engage users with our content.

Pawel is always positive, approachable, and never misses a deadline. We’ll definitely continue with him again and again.

Jedrzej Meder, SEO and Content Team Lead,

My Core Content Marketing Services

Blog content

Build your authority with amazing blog content that’ll captivate your audience

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Long-form content

Connect with your audience with long-form, educational content engineered to rank

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Pillar pages

Dominate the entire keyword landscape with long-form pillar pages

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Ebooks and other lead magnets

Turn your expertise into lead magnets and grow your audience

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My Promise to You

Because I run a small, freelance content marketing service, I get personally invested in your success.

Since I work only with a handful of clients at a time, to me, you’re never just another account on the books.

I build a strong partnership with you, work alongside you, and always give everything when fighting to put you at the top.

In practice, this means that I immediately respond to your inquiries, offer guidance and SEO copywriting advice, when needed, and never hold back on my expertise when writing your content.

So, when you work with me, you choose a SaaS writer who specializes in your market only – B2B SaaS. You also select a partner with the specific expertise required to push your brand to the first page rankings. And you will work with the SEO copywriter whom many amazing and respected brands – Hubspot, Close, SEMrush, AdEspresso, and more – have trusted to help deliver successful content and SEO campaigns already.


SaaS Copywriter Clients



“Pawel is our go-to SaaS writer when we need help with content or SEO. His vast B2B content writing experience plus incredible SEO and SaaS expertise have been instrumental in WisePops’ growth. With Pawel’s help, we’ve been able to publish content that ranks without any extra effort on our side and attracts a lot of new customers.

What’s more, Pawel is super easy to work with and always feels like a member of our team, not an external vendor. I’m happy to recommend Pawel to any other SaaS marketer looking for help with growing their product.”

Greg d’Aboville, Head of Growth,


“We’ve been working with Pawel on different SEO and content writing projects – from blog posts and editorial articles to eBooks – and we’re always amazed how he manages to deliver such a high-quality copy on time.

Pawel has amazing work processes, from getting the brief, ensuring we both understand the goals for the content, to writing. And because of that, we never have to go back and forth with edits and get projects done fast. What’s more, Pawel works hard on establishing a personal connection with a client; it’s always a pleasure to work with him.”

Kate Chernyaeva – Marketing Manager, SEMrush


“Pawel, thank you! Your content audit and the coaching session that followed helped us understand what’s been stopping our pages from ranking well. We’ve implemented your suggestions to correct all those issues and we’re seeing amazing results already. Thank you so much for the help!”

Eugen Knippel, Head of Growth Marketing, Adverity


“Pawel does an amazing job with our content production. Not only does he write the blog topics we brainstorm internally, but he also helps craft the objective ideas to make posts engaging and ensure that they rank well for our target keywords.
I appreciate the most his ability to get the content done with the little direction within the process.

Tania German, Sr. Marketing Manager, seoClarity


“Pawel is one of the best SaaS writers we’ve ever worked with. He immediately understood the kind of content that our audience likes and constantly delivers great articles, on time.
All his articles are well researched, full of data points, and links to interesting resources. We’re gonna work more and more with Pawel as he also has a clear strategic view on Content Marketing and provides valuable feedback for scaling our marketing effort.”

Massimo Cheruzzi, CEO, AdEspresso